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Blog about Business Analytics, KPIs and product updates

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Marketing

How Can Small Business Owners Leverage Location-Based Marketing? 10 Tips and Examples

Here’s an in-depth guide on what location-based marketing is and how it works – complete with experts’ tips sharing how you can win at it.

Masooma MemonMarketingMasooma MemonMasooma Memon| Feb 22

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Analytics

10 Digital Marketing Metrics Your Business Pays Too Much Attention To (And Which Ones Actually Matter)

19 experts share top digital marketing metrics that you shouldn’t obsess over along with explaining what you should track instead.

Masooma MemonAnalytics| Feb 21

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People & Culture

Playmaker Spotlight: Emil Korpar, Director of Customer & Technical Support

In Playmaker Spotlight, we get up-close with one of our valuable team members whose individual contributions shouldn’t stay under the radar but rather be used to learn more about their unique experience.

Masa SajkoPeople & Culture| Feb 21

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Reporting

How to Write a Monthly Business Report? 5 Report Examples and Templates

Want to learn how to write your monthly business report quickly and efficiently? This guide will teach you everything you need to know.

Filip StojanovicReporting| Feb 18

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Marketing

8 Ways to Choose the Right Facebook Ad Objectives for Your Agency or SME

What Facebook Ad objective should you choose for your ad? Get advice from 60 marketing experts from agencies and small businesses.

Melissa KingMarketing| Feb 17

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Agencies

40 Digital Marketing Software Tools Top Agencies Recommend

What’s the best marketing software for your agency? We asked dozens of agencies to share their “must-have” tools.

AvatarAgencies| Feb 16

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Analytics

Ecommerce Analytics 101: How to Drive More Online Sales With Data

学习40电子商务分析电子商务专业人士使用s to optimize the performance of their online store and grow online sales.

Masooma MemonAnalytics| Feb 16

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Analytics

4 Things You Can Learn About Your Brand’s Strength by Analyzing Direct Traffic in Google Analytics

From measuring brand awareness campaigns to customer loyalty, 30 marketers weigh in with what they learn analyzing direct traffic.

杰西卡MalnikAnalytics| Feb 15

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Analytics

Google Adwords Call Reports: How to Monitor Call Conversion Tracking with Google Adwords

Want to learn how to use call tracking reports to gather data about your call ads? Find everything you need to know. in this guide

Filip StojanovicAnalytics| Feb 14

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Sales

How Healthy is Your Sales Pipeline? 8 Strategies to Make It Stronger

From getting clear on your value prop to staying focused and removing bad fit deals, here are some of the top strategies for creating a healthy pipeline.

杰西卡MalnikSales| Feb 14

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Reporting

How to Present Qualitative Data in a Business Report? A Step-By-Step Guide

Want to improve your reporting by presenting qualitative data? This guide covers all the steps you need to start building great business reports.

AvatarReporting| Feb 11

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Analytics

High Shopping Cart Abandonment Rate: Causes and Potential Solutions

From high shipping costs to confusing checkout processes and forcing visitors to create accounts, 40+ eCommerce pros share the top causes for shopping cart abandonment.

杰西卡MalnikAnalytics| Feb 10

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Analytics

Analytics For Small Business: Here’s Why SMEs Must Adopt It

Can big data benefit SMEs like it does the big brands? The data says yes! See the top 7 voted small business analytics benefits you can reap.

Lily UgbajaAnalytics| Feb 9

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Reporting

How to Write a Great Business Consulting Report: Best Practices and Report Examples

High quality consultant reports bring value to both consultants and their clients. Learn how to write them well by following our guide.

AvatarReporting| Feb 8

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Analytics

8 Insights You Can Gain from Analyzing Your Exit Pages

Learn how marketing experts analyze Google Analytics’ exit pages to optimize the conversion rates on their most important landing pages.

Masooma MemonAnalytics| Feb 7

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Analytics

Google Analytics User-ID Reports: Everything You Need to Know

Want to track website users more accurately and understand buyer’s journey better? Learn how to do it with Google Analytics User-ID feature.

Stefana ZaricAnalytics| Feb 4

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Analytics

Competitive Benchmarking: What It is and How to Do It

Here’s your soup to nuts guide to competitive benchmarking – what it is, its benefits, and how you can excel at it for growing your business like a pro.

Masooma MemonAnalytics| Feb 3

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Analytics

谷歌分析增强电子商务报告:一个年代tep-by-Step Guide

Google Analytics Enhanced Ecommerce Reporting is one of the best tools you can use to gain customer engagement data and create better CRO strategies. Go through this guide to learn how to use this tool to your advantage.

Filip StojanovicAnalytics| Feb 2

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Marketing

Your Online Store Has High Traffic, but No Sales? 16 Potential Causes and Solutions

Stuck in a high traffic no sales situation for your online store? Dig into these common reasons for low conversion along with their solutions.

Masooma MemonMarketing| Feb 1

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Marketing

High CTR, but Low Conversion Rates? Where’s the PPC Disconnect?

From poor landing page designs to flawed keyword research strategies, 68 PPC pros share how to find and fix high CTR low conversion issues.

杰西卡MalnikMarketing| Jan 31

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People & Culture

A look inside Databox’s hiring process

When switching career paths, it is not just the offer but the hiring process that matters as well. That goes for both the candidate and the recruiter. We put down some inside tips on how we hire at Databox.

Masa SajkoPeople & Culture| Jan 31

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Reporting

Executive Director Reports: How to Write a Great White Board Report? (5 Examples for Inspiration)

Want to write better executive director reports? This guide covers the important aspects of board reporting that will make your life easier.

AvatarReporting| Jan 28

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Reporting

How to Write a Great Business Development Report: A Step By Step Guide with Examples

You’re stuck writing a business development report? No worries! This step by step guide with examples will improve your reports drastically.

Djordje CvijovicReporting| Jan 27

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Analytics

SaaS Scaling: 8 Signs You’re Ready to Scale Your SaaS Business

How do you know it’s time to scale your SaaS business? Get expert advice on SaaS scaling from 20 industry pros.

Melissa KingAnalytics| Jan 26

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Analytics

Causes of Sudden Spike in Direct Traffic in Google Analytics

From viral social media posts to spambots, marketers weigh in with the most common causes of direct traffic spikes (and how to address it).

杰西卡MalnikAnalytics| Jan 25

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Analytics

Exit Rate vs Bounce Rate – How to Analyze Both to Improve Your Content Strategy?

Learn how exit and bounce rate compare, when to study each metric, and how you can analyze both to improve your content strategy.

Masooma MemonAnalytics| Jan 24

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Reporting

How to Write a Great Business Expense Report: A Step-By-Step Guide with Examples

Expense reporting is an essential part of doing business. Learn how to create a great business expense report by following our step-by-step guide.

Filip StojanovicReporting| Jan 21

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Analytics

How to Write a Business Analysis Report: Templates & Examples

Ready, set…report! Learn how to write a thoughtful and well-structured business analysis report with this easy-to-follow guide.

Djordje CvijovicAnalytics| Jan 20

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Analytics

Biggest eCommerce Challenges in 2021

From increased competition to rising ad costs and managing customers’ expectations, 35+ eCommerce brands weigh in with their biggest challenges.

杰西卡MalnikAnalytics| Jan 19

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Analytics

The Importance of Proper TAM Evaluation for B2B Startups

From calculating growth potential to raising capital, 33 startups, agencies, and investors weigh in on the impact of TAM evaluations.

杰西卡MalnikAnalytics| Jan 18

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Agencies

18 Mistakes Startups Make Under Rapid Growth

From hiring too quickly to poor cash flow management, here are some of the biggest growth mistakes startups make (and how to avoid them).

杰西卡MalnikAgencies| Jan 17

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Case Study

How the Spot On Agency Turned a Niche Client Campaign into 20,000 Searches Per Month (and a 300+ Percent Increase in Leads)

The Spot On Agency shares how their transparency with clients through visual reporting with Databox turns into massive client ROI.

Jenna SnavelyCase Study| Jan 14

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Reporting

How to Set Up an Automated Reporting System: Tips, Tools and Best Practices

Learn how to set up a report automation system that will improve your reporting process and boost your overall business performance.

Djordje CvijovicReporting| Jan 14

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Analytics

17 Things You Can Learn From Analyzing Your Most Popular Pages in Google Analytics

25 experts share 17 things that you can learn by analyzing Google Analytics’ popular pages including optimizing content for driving more conversions

Masooma MemonAnalytics| Jan 13

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Reporting

How to Write a Business Progress Report? 8 Examples and Ideas

Want a detailed guide for crafting better business progress reports? This article covers all the steps and has examples that will help you do just that.

AvatarReporting| Jan 12

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Sales

12 Biggest Sales Challenges SaaS Faced in 2021

Dive into stories of sales challenges that SaaS businesses and experts faced in 2021 and how they overcame them.

Masooma MemonSales| Jan 11

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Agencies

5 Ways to Calculate Profitability for Your Agency Clients and Projects

Learn how experienced marketing and business development agencies calculate and maximize their client profitability.

Masooma MemonAgencies| Jan 10

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Reporting

Funnel Reporting: How to Build, Use and Interpret Data from Funnel Reports

Want to learn more about funnel reporting? Here are all the key steps you need to develop quality funnel reports with actionable insights.

AvatarReporting| Jan 7

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Reporting

Search Engine Marketing Reporting: Everything You Need to Know

What is an SEM report and how do you create one? Which KPIs do you need to include in it? Here’s everything you need to know.

Djordje CvijovicReporting| Jan 6

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People & Culture

Employer branding: Creating a strong team identity

How we’re building a team identity and why we decided to call ourselves Databox Playmakers

Masa SajkoPeople & Culture| Jan 6

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Agencies

How to Deal with Difficult Clients: Strategies Shared by 10 Agencies

Here are 10 different ways to deal with difficult clients in 10 different ways according to agencies who have been down in the trenches.

Masooma MemonAgencies| Jan 5

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Marketing

How to Set a Marketing Budget for a Small Business: 20 Tips

Nearly 85 founders and marketers share 20 actionable tips for setting and evaluating marketing budgets for small businesses.

杰西卡MalnikMarketing| Jan 4

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Marketing

Acquisition vs Retention Marketing: Which One is More Important for Your Business?

From marketing agencies to SaaS and eCommerce businesses, nearly 100 professionals share when to prioritize acquisition vs. retention marketing.

杰西卡MalnikMarketing| Jan 3

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Reporting

How to Write a Great Inbound Marketing Report? Tips and Best Practices

It’s time to think strategically about your marketing calendar. Here are our best tips and practices for creating an inbound marketing report.

Djordje CvijovicReporting| Dec 31 2021

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Reporting

How to Write a Great Marketing Plan? Get Inspired By These 7 Marketing Report Examples

Not sure how to write a marketing plan that’s practical and actually useful to your team? Here’s everything you need to know.

Djordje CvijovicReporting| Dec 30 2021

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Analytics

Data Insights: Best Practices for Extracting Insights from Data

From establishing a data methodology and repeatable processes to pooling relevant data, 40 pros share their top tips for turning data into actionable insights.

杰西卡MalnikAnalytics| Dec 29 2021

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Marketing

Direct vs. Indirect Competition: Most Important Things You Can Learn from Monitoring Both

Learn how important it is to analyze both direct and indirect competition to fine-tune your strategies and boost business growth.

Masooma MemonMarketing| Dec 28 2021

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Analytics

How to Price Your SaaS Product: 9 Tips to Get Started

Learn how to price your SaaS product, which pricing strategies are the best and how industry experts price their own tool and/or service.

Masooma MemonAnalytics| Dec 27 2021

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Reporting

HubSpot Reporting: How to Use HubSpot to Build Better Reports for Your Department

Want to supercharge your HubSpot reporting? This article covers everything you need to know on how to make it simpler and more efficient.

AvatarReporting| Dec 24 2021

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Reporting

How to Write a Marketing Strategy? (5 Ready-to-Use Report Templates Included)

Here’s a hands-on guide for creating your own marketing strategy report. Plus, 5 free-to-download dashboard templates for marketing reporting.

Djordje CvijovicReporting| Dec 23 2021

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Reporting

How to Visualize Data: 6 Rules, Tips and Best Practices

From using purposeful design principles to adding white space, 57 data analysts share the elements of a great visual report.

杰西卡MalnikReporting| Dec 22 2021

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Reporting

6 Data Quality Issues in Reporting and Best Practices to Overcome Them

27 experts share the top data quality issues that they’ve struggled with and how to solve them for better data reporting.

Masooma MemonReporting| Dec 21 2021

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Marketing

Opt-in Now to Databox’s Benchmark Feature to Get Free Access

Databox’s Benchmarks feature allows you to see how your company compares to others like yours and helps you set better strategy and business goals.

AvatarMarketing| Dec 21 2021

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Analytics

13 Biggest Bottlenecks That Keep Your Business from Growing

Learn the common types of bottlenecks in business and what others like you are doing to overcome these issues to grow faster.

Masooma MemonAnalytics| Dec 19 2021

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Reporting

Web Analytics Reports: How to Create, Read, and Understand Them (With 7 Examples)

Learn how to create a comprehensive web analytics report for your client or key stakeholders or get started immediately by downloading our free templates.

Djordje CvijovicReporting| Dec 17 2021

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Case Study

How One Marketing Agency Improved Recurring Revenue by 20 Percent by Reporting Video ROI with Databox

Nextiny combines data from Wistia and HubSpot and visualizes it in Databox in order to prove ROI to prospects and close more deals.

Jenna SnavelyCase Study| Dec 15 2021

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Marketing

How Data is Shaping the Future of Marketing Personalization

If your company is struggling with lackluster sales or poor reception to marketing campaigns, data-driven personalization could be the answer.

Ahmad BennyMarketing| Dec 15 2021

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Reporting

Content Marketing Reporting: Best Practices and Tools for Building Great Reports (Free Ready to Use Templates Included)

Struggling with a content marketing report? This article covers everything you need to know, including free templates that will get you on the right track.

AvatarReporting| Dec 15 2021

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Marketing

14 Reasons Sales And Marketing Alignment Is Crucial for Skyrocketing Company Growth

From breaking down silos and establishing weekly stand-ups to refining messaging and improving lead nurturing processes, here is how to get sales and marketing aligned.

杰西卡MalnikMarketing| Dec 14 2021

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Reporting

How Automated Reporting Saved 16 Agencies Time, Money, and Headaches

Learn what automated reporting can do for agencies and the 5 benefits agency professionals notice most.

Melissa KingReporting| Dec 13 2021

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Reporting

Instagram Analytics Report: Tips, Tools and Best Practices for Building a Great Report

Here are all the key steps you need to take to draft comprehensive Instagram reports, along with free-to-use Instagram templates.

Djordje CvijovicReporting| Dec 10 2021

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